Director CTC Global Merchandising

Company: adidas
Location: Carlsbad
Posted on: November 6, 2024

Job Description:

Job Title: Director CTC Global MerchandisingPurpose & Overall Relevance for the Organization:

• To drive a world-class cross-channel merchandising and range management effort for BU Golf within the overall adidas brand merchandising strategy.
• To build channel and segmentation strategies that contribute to a common brand footprint and increase a successful sell-in, sell-out, BU profitability.
• To drive and ensure execution of our global Go-To-Market strategies through the merchandising lens, collaborating with Brand Communications and Market level Merchandising and Marketing teams.Key Responsibilities:
  • Collaborate with Product Marketing to ensure the build out the seasonal BU range architecture consistent with market intelligence, trend assumptions, and analytics.
  • Drive brand footprint/brand collection selection and implementation in collaboration with creation teams and markets.
  • Drive global alignment and implementation on product concepts, ensuring a balanced perspective between brand and commercial interests.
  • Lead the global merchandising effort for the business unit, building strategies in collaboration with key stakeholders in global and market functions.
  • Formalize a transparent process on sell-in/sell-out metrics that can enable increased efficiency and profitability.
  • Review market ranges and drive optimization together with respective teams, proactively engaging and ensuring local requirements are understood.
  • Lead Concept to Consumer team responsibility, including all CTC operations, meetings, tools, content, and processes that support a successful seasonal handover and sell-in.
  • Collaborate across teams to ensure a consumer obsession through commercial input, consumer insights and touchpoints.
  • Facilitate seasonal review process on major go-to-market milestones.
  • Lead the Go-To-Market calendar planning, with support from team and in collaboration with other global functions and markets.
  • Lead projects and initiatives to improve existing tools & deliverables with the goal of enabling improved sell-in readiness for the markets.Key Relationships:
    • Global Marketing & Head Office
    • Global Product Marketing
    • Global Design
    • Global Sports Marketing
    • Global Human Resources
    • Global Brand Merchandising
    • Global Brand Strategy
    • Global & Market Leadership Team
    • Global & Market Brand Communications
    • Global & Market Finance
    • Market Brand Directors
    • Market Sales Directors
    • Market Demand PlanningKnowledge, Skills and Abilities:
      • Strategic minded with strong executional abilities
      • Ability to lead and manage a team
      • Ability to assume responsibility of very diverse and complex tasks and projects
      • Strong presentation and communication skills
      • Proven track record in merchandising and/or marketing
      • Strong cross-functional experience across diverse functions
      • Strong sporting goods/golf industry knowledge
      • Strong networking and interpersonal skills
      • Ability to influence
      • Ability to work in a complex international environment
      • Advanced MS Office skills
      • Fluent in written and spoken English, ability to speak multiple languages is a plusRequisite Education and Experience / Minimum Qualifications:
        • University degree in related field, MBA preferred
        • 8-10 years of relevant experience with progressive responsibility and a successful track record
        • 2-3 years of managerial experience
        • International experience preferred
        • Golf industry experience preferredAT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE'S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
          • COURAGE: Speak up when you see an opportunity; step up when you see a need.
          • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
          • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
          • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
          • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.
          • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.
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Keywords: adidas, San Bernardino , Director CTC Global Merchandising, Hospitality & Tourism , Carlsbad, California